Has online as well as an offline presence in decor, serving ware, gifting & fashion.

 

The brief was to create a very homely & inviting setup. The founder of Mora Taara, Anu Kumar, wanted each image to represent a cozy corner of someone's house, the idea was to create a space that would help the customers imagine that product at their homes. 

 

This project involved a lot of set designing because we were not just making the product look beautiful but also weaving a story around it. All photos were taken only in natural light & planters, flowers, cushions, white homely backdrops, photo frames etc. were used as props to bring in the nostalgic look & feel.